Thursday, October 23, 2008

P.O.P. - quickly

Sketch to product in just days

Point of purchase displays (P.O.P.) are one of the most cost-effective ways to increase sales and brand awareness. Marka Diseño y Producción, based in Bogotá, Colombia, has been using Rhino to quickly develop their designs and produce their products. Since each job is custom, turn-around time is very important. So they have developed a digital process where they can start from the basic sketch and ship the finished product in just a matter of days.

Marka’s designs have attracted so much attention and so many purchases, they have expanded beyond their local market and are now creating P.O.P. products for most other Latin American countries and many major brands.
Here are some examples...

1 comment:

William Sutton said...

We've been using Rhino for display design since version 1 --I've always thought of it as our "secret weapon"!!!
our work is at